Communications Training

At Gibbs & Soell, we offer a range of tools designed to deliver maximum return on your communications investment. We help organizations and their leadership develop high-impact, clear and relevant business-specific messages that engage audiences and move markets.

To equip companies with credible, relevant and clear messaging that penetrates and moves stakeholders, G&S developed I Power. This proprietary offering helps organizations maximize their return on communications investment by applying a proven, dynamic process to create and deliver insightful, influential and high impact communications.

I Power™ is a proven, dynamic process for creating and delivering insightful, influential and high impact communications.  It helps identify the most advantageous positioning and messages, whether the intent is:

  • Reaching consensus on business, product or brand positioning.
  • Laying a solid foundation for a marketing communications plan.
  • Launching a new sales program, product or brand.
  • Evaluating and refining an existing communications program.
  • Managing an issue.
  • Preparing for an interview.

View a sample of an  I Power™ message map.  Listen to AgWired.com podcast with VP Steve Halsey discussing the benefits of  I Power™.

 I Power™ is a trademark of Gibbs & Soell, Inc.

Capabilities

  • Message Development
  • Media Training
  • Executive Coaching
  • Crisis Communications
  • Business Communications
  • Presentation Training and Development